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The explosive sales of smartphones and tablets, combined with the arrival of location-based services, is creating a ‘golden age’ for online and mobile advertising. James Robinson reports

Try this for a day: don’t answer every phone call. Stop checking your email every two minutes. And leave work early. You’ll be astounded at how much more you’ll get done. According to a study published in the Psychological Review conducted by Dr. K. Anders Ericcson, the key to great success is working harder in short bursts [...]

AdMeld, an advertising optimization platform for publishers, has been acquired by Google for around $400 million according to multiple sources. The company, which launched in 2007, has raised just $30 million in venture capital from Foundry Group, Spark Capital, Norwest Venture Partners and Time Warner Investments. This is a sweet comeback for CEO Michael Barrett. As I noted in our first post [...]

Stephen Elop backs Windows Phone strategy despite plunges in firm’s share price and forecasts of falling market share

Posted by ] Patricio Robles For many years, mobile has been the ‘next big thing’ for advertisers. And to be sure, the market for mobile ads has grown by leaps and bounds in dollar-terms. The latest figure evidencing the growth of mobile as an advertising medium: according to comScore, the number of advertisers in the [...]

My Comments on the below: It is very interesting that Apple have not mentioned iAD at the World Developer conference day in San Francisco yesterday as highlighted by Dan Frommer of Business Insider.  Especially, as they were so keen to raise the bar in the mobile ad industry when they announced its release last year. That [...]

Scott Forstall took the stage at WWDC 2011 to introduce the new iOS 5 which boasts over 200 new features.  See the video below for the update.  It will be made available in Autumn.  The update will be compatible for the iPhone 4 and 3GS, iPad 1 and 2, and iPod touch 3rd and 4th generation.

Posted By ] Juli As you probably know, the details of iOS 5 were released today at the Wordlwide Developer’s conference, and while we’re covering all of the new features that are coming, we wanted to give you a more in depth look at Mail and Safari, both of which are getting exciting new changes. iOS [...]

For the full video of the conference you can find it here: http://events.apple.com.edgesuite.net/11piubpwiqubf06/event/ Posted By ] Jillian Yeah yeah yeah, Lion looks fantastic –but what about iOS 5? Many of us were not-so-patiently waiting to hear what would become of our iOS devices, and from the moment Scott Forstall took the stage we weren’t disappointed. The address [...]