Mobile neglected by advertisersWarcSAN FRANCISCO: US advertisers are drastically underspending on the mobile channel, new analysis from Flurry has indicated. According to the digital research firm, consumers spent 23% of their overall "media time" on mobile devices in 2011.
HopStop selects Mocean Mobile to drive geo-targeted adsDM NewsOnline urban navigation guide HopStop has selected Mocean Mobile, a provider of mobile advertising technologies, to drive location-based mobile ads on devices using iOS, Android, Windows Mobile and BlackBerry operating systems, said HopStop CEO Joe ...
Marketers: What Mobile Users Will and Won't Put Up With [INFOGRAPHIC]MashableThis is all according to a study by mobile interaction and payment agency mBlox, which commissioned a December study of more than 4000 young mobile users in the United States and United Kingdom. According to mBlox's chief marketing officer Michele ...
Best SA mobile marketing campaignsVomoMobile marketing shines in South Africa. Thanks to the biggest mobile marketing companies in South Africa, three mobile marketing campaigns can be singled out for their uniqueness and ability to capture the hearts and minds of their intended audience.
Mobile Marketing by Mobile Marketing Pros Can Certainly Outdo Ones Sales TargetsSBWire (press release)Austin, TX -- (SBWIRE) -- 02/22/2012 -- Mobile Web Marketing Pros, the mobile web marketing experts, know that in today's business world, no matter how big or small a firm is, they all require to market in order to prosper. Marketing helps in taking ...
SYS-CON Media (press release) (blog)Mobile Marketing News Weekly – Week of February 20, 2012SYS-CON Media (press release) (blog)The Mobile Marketing News Weekly is an online newsletter that is made up of the most interesting news, articles and links related to mobile marketing that I run across each week. I am specifically targeting market size and market tr […]
Furniture Village reports positive m-commerce resultsmyHermesThe retailer worked with m-commerce specialist We Love Mobile in an attempt to optimise its offering for smartphones and tablets, and attributes its newfound success to greater accessibility and usability on the mobile site. Launched after Christmas ...